Resources and Other Helpful Digital Marketing Content To Guide You On Your Digital Journey!

Here at WSI, we believe it is important to share our ideas and success stories to help make YOU smarter. We think our Blog is a great way to get started, as well as guide you to your own success.

Drive More Sales with Video Marketing


Drive More Sales with Video Marketing

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Elle Humphries by Elle Humphries

Director of Marketing

Contact author Full biography

Full biography

Elle has been involved with the WSI Team and has been helping them simplify the internet since 2016 when she came on board as a marketing intern. Elle became a full-time digital strategist in May of 2017, in which she focuses her talents on Project Management and Digital Marketing for the WSI team.

Elle is now the Director of Marketing for WSI as she brings many attributes to the table, such as social media marketing, email marketing, display/search marketing, search engine optimization, content creation, customer relationship management, project management, and more!



Video is everyone’s favorite form of content consumption. In 2020 alone, 96% of consumers increased their online video consumption, and 9 out of 10 viewers said they’d like to see more videos from brands and businesses. 87% of marketers use video as a marketing tool. Of that amount, 88% are satisfied with the ROI of their video marketing efforts on social media.

Video tells a story that other forms of marketing can’t. When it comes to personal approaches to video, nothing makes viewers feel more connected to you than seeing your face and hearing you speak. Video marketing is the way of the future. It’s predicted that online videos will make up more than 82% of all consumer internet traffic in 2022. 

Want to know how to start video marketing for your bank? At our 45-minute webinar on September 29th, we’ll talk about:

  • How to quickly overcome common video challenges that are holding you back
  • The types of content consumers are looking for
  • What kinds of content work best on video
  • Best practices for leveraging video advertising to capture more leads
  • The hottest video trends
  • What’s in store for video marketing in 2022

WSI is the leading resource for banks looking to make a digital impact. We understand both sides of the coin - marketing and banking. Let us help you build a video marketing strategy that will result in the ROI you’re looking for.

Watch Our Webinar Today!


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