Resources and Other Helpful Digital Marketing Content To Guide You On Your Digital Journey!

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5 Cybersecurity Threats Your Business Can't Afford to Ignore


5 Cybersecurity Threats Your Business Can't Afford to Ignore

Eric Cook by Eric Cook

Chief Digital Strategist

Contact author Full biography

Full biography

Eric considers himself a “recovering banker” of 15 years, who for the past eleven years has focused his efforts as a digital strategist, helping his clients (mostly community banks) better understand and leverage the power of the Internet as a strategic business tool. An award-winning web designer with WSI, the world’s largest digital agency network, Eric is a two-time contributing author to the best-selling book Digital Minds – 12 Things Every Business Needs to Know About Digital Marketing. Consistently rated in the top five digital marketing books on Amazon, the book is in its second edition and available in three languages.

A sought-after, nationally-recognized speaker in the financial services industry, Eric is a member of the National Speakers Association and loves sharing his knowledge to help educate and inspire others. He is the co-creator of a weekly webinar show called Free Webinar Wednesdays, founder of the Banker Education Series webinar series, and serves as a faculty member at several banking schools around the country where he teaches bankers about digital strategy, online marketing and social media. He is a WSI Certified LinkedIn Professional and holds undergraduate degrees in business administration and psychology. While working full-time as a community banker, Eric earned his MBA and completed the three-year Graduate School of Banking program in Madison, WI in 2003.

Professionally, Eric helps his clients in all areas of digital marketing, which includes mobile-responsive web development, search engine marketing and optimization, social media strategies, e-mail communication, and “big-picture” digital strategic planning. He’s the co-founder of, a service created to help businesses understand their risk when it comes to operating in today’s digital world. When he’s not helping his clients succeed online, he can typically be found on one of his many bicycles training for his next mountain bike/triathlon race or spending time with his wife and two (very spoiled) golden retrievers.



A digital marketing strategy is great... but it won't go very far if your business becomes the victim of a cybersecurity incident. Check out these five tips to keep your business safe and keep cybercriminals at bay.

The digital world can be a scary place when it comes to cybersecurity and the amount of information is potentially at risk for your business - and even you personally - if you're not prepared. The good news is we've partnered up with retired FBI special agent and cybersecurity expert Scott Augenbaum to create this helpful Cybersecurity eBook to help you prepare.

In the eBook, Scott shares five key tips for protecting yourself from being one of the next victims of cybercrime. 

  1. You need to realize that ANYONE can be a victim of cybercrime.
  2. Once the bad guys get your "stuff" there's no getting it back.
  3. Why you should be using 2FA (two-factor authentication) for ALL of your online accounts.
  4. Cybercriminals prey on weak passwords - and how you can build a strong one.
  5. Don't let your guard down on social media!

Next Steps

Download the eBook today and share it with friends and colleagues. It's that important (and they will thank you for it).


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